Store Manager

Retail Job Description
Reports to: General/District Manager

Store Manager

Selling and Service
Understands organizational objectives and makes decisions that align with Company priorities and values
Endorses, models and develops team to deliver Coach’s Selling and Service expectations
Manages sales strategies, initiatives and growth across all categories
Flexes store business strategies and personal selling techniques to contribute to overall store and financial results
Maximizes floor supervisor role to deliver strong metrics and results driven through team selling and selling to multiple customers
Sales/productivity goals:  sets and communicates goals for the team, tracks store’s performance at all times
and achieves sales through team
Productivity Management:  holds the management team accountable for floor supervisor productivity, personal productivity and management contribution
Takes ownership and commitment for delivering results; actively aware of personal and store metrics and achieves goals
Drives business through sales strategies, clienteling, sourcing new customers and maintaining on-going
productive relationships with customers
Develops a clienteling strategy in partnership with the District Manager; implements and monitors strategy over time to achieve business goals and objectives
Understands changes in local market with potential impact on business performance and supports the
execution of local sales strategies and tactics
Builds credibility and trust as a personal fashion advisor to both team and customers by communicating fashion awareness and trends in the marketplace
Creates positive impressions with store team and customers by bringing best self to work through elevated,
sophisticated, appropriate business attire consistent with Coach’s guide to style
Acts as a brand ambassador in the local market/mall to drive brand loyalty and business (i.e. charity events, local associations, mall initiatives)
Coaches team on how to incorporate trends into their selling experience with customers
Influences customer’s purchase decisions by balancing patience and assertiveness
Sensitive to customer and team’s needs and tailors approach by reading cues
Resolves customer problems and meets customer needs in a timely manner through solution-oriented and
forward thinking
Encourages team to build long-term relationships with customers to drive business
Develops both self and individual product knowledge skills and remains aware of current collections
Protects and drives the needs of the business at all times
Understands the positive sales impact staffing has on the business; recruits and hires accordingly
Coaches, develops and motivates the team on a daily, weekly and monthly basis to meet goals and utilizing
Company tools
Ensures all daily tasks are completed without negatively impacting service of Coach standards

Workplace and Environment
Creates enthusiasm and positivity for a shared vision and mission
Leads by example
Demonstrates confidence when leading the team and managing the store
Takes initiative; has a high level of ownership and accountability for results of self and others
Approaches challenges in direct and timely manner and takes action to course correct in the moment when appropriate
Builds trusting relationships with peers and team
Acts as advocate for the team and Brand

Workplace and Environment (continued)
Is adaptable and flexible to change
Switches gears based on the needs of the business both seamlessly and pro-actively
Welcomes feedback and adapts behaviors as appropriate
Maintains a calm and professional demeanor at all times
Fosters an environment of teamwork and collaboration
Creates short and long-term strategies to achieve personal metrics and performance
Uses available resources to make informed decisions and takes appropriate partners when necessary
Utilizes Company tools to keep self-informed
Delegates and empowers others
Recognizes and values individual performance and communicates appropriately
Evaluates performance of all team members and provides consistent and timely feedback; creates and
modifies action plans for the continuous development of staff
Resolves performance problems using appropriate communication, coaching and counseling techniques
Creates a talent bench strength by actively recruiting and interviewing candidates
Recruits, interviews, selects, on boards and retains top talent
Acknowledges and reinforces the importance of how all roles contribute to the success of the store

Operations
Manages daily operational tasks according to Coach standards including selling and service expectations, operations, payroll, human resources and loss prevention
Demonstrates strong business acumen; strategically forecasts, plans and budgets to the needs of the business (i.e. payrolls, staffing, etc.)
Writes schedules to maximize business by scheduling right people, right place, right time
Interacts and communicates with supervisor(s) on a regular basis to keep them informed
Maintains interior and exterior upkeep of the building with partnership from the corporate office
Understands and uses all retail systems and reporting tools
Adheres to all retail policies and procedures including POS and Operations procedures
Leverages Coach’s tools and technology to support relationship building and clienteling efforts; including driving sales and achieving individual and team goals

Additional Requirements
Experience:  1 to 3 years of previous Store Manager experience in a luxury retail service environment preferable. Possess current knowledge of fashion trends and competition in the marketplace.

Education:  High school diploma or equivalent; college degree preferred.

Technical:  Proficient with MS Office (Microsoft Word, Excel, PowerPoint and Outlook).  Experience using retail systems (i.e. labor management, inventory systems, sales reporting, etc.)

Physical:  Ability to communicate effectively with customers and team.  Mobility to maneuver the sales floor and stock room to provide and support customer service.  Reach above/bend to obtain product for customers from store fixtures/shelves at various heights and climb ladders/stairs/step-stools to perform visual merchandising and housekeeping duties.  Ability to frequently lift and carry up to five pounds and at times lift and carry product/cartons up to fifty pounds to process product shipment/transfers.

Schedule:  Ability to work a flexible schedule to meet the needs of the business, including nights, weekends, busy seasons, and high retail traffic and sales days (including but not limited to the day after Thanksgiving, Memorial Day, Christmas Eve, Mother’s Day, etc.).

Note:  This document serves only as a sample of job duties and responsibilities and does not include an exhaustive list of all performance requirements.

Coach is an equal opportunity and affirmative action employer.