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Manager, Site Operations

Coach

New York, NY, US

Coach is a leading design house of modern luxury accessories and lifestyle collections, with a long-standing reputation built on quality craftsmanship. Defined by a free-spirited, all-American attitude, the brand approaches design with a modern vision, reimagining luxury for today with an authenticity and innovation that is uniquely Coach. All over the world, the Coach name is synonymous with effortless New York style.

Coach is part of the Tapestry portfolio – a global house of brands powered by optimism, innovation, and inclusivity.

Primary Purpose:

The Manager, Site Operations for North America e-Commerce team will manage site operations, planning, and merchandising for the digital business to achieve financial and performance targets.

 

The successful individual will leverage their proficiency to...

 

  • Serve as key business lead managing site operations and maintenance to ensure a best-in-class shopping experience for our customer
    • Lead monthly site validations to ensure a seamless launch of product and promotions
    • Test and refine user experiences - analyze sales data and funnel KPIs to understand engagement and improve on merchandising, navigation, and promotional strategies
    • Partner with marketing and content team to develop, implement, and optimize effective customer journeys
  • Own and manage on site search experience
    • Validate accuracy of results & recommend experience for searches with no results
    • Partner with digital product team on continued enhancements, testing into variations  
  • Communicate to & partner with tapestry digital teams to prioritize and translate business needs
    • Identify gaps in site accuracy as it relates to pricing, inventory, and promotions
    • Assist in the development and rollout of site enhancements through A/B test briefs and communication of key business KPI’s per project 
    • Communicate additional or new tagging implementation to measure on site data
  • Assist in the development of customer and cart level analytics to better understand effectiveness of site journeys
    • Partner with Tapestry digital operations on weekly and monthly reporting through Quantumetrics, Google Analytics, and Voice of Customer
  • Manage relationship with Customer Care team to communicate upcoming site roadmap & changes
  • Provide thought leadership, innovation and process optimization

 

The accomplished individual will possess...

 

  • BA or BS degree 
  • 4+ years working in eCommerce
  • Good product sensibility and ability to merchandise sites in a visually appealing way; or prior merchandising experience
  • Demonstrate strong logical analysis and problem-solving skills
  • Flexible and adaptive to changing priorities; able to organize, multi-task and prioritize workload to meet deadlines
  • Team-oriented with ability to interact with team members and partners across functions and levels
  • Outstanding attention to detail and accuracy required; a thirst for learning and success; desire to learn new technologies
  • Must have advanced Excel skills; Demandware (Salesforce Commerce Cloud) experience a plus; Google analytics experience a plus

Tapestry, Inc. is an equal opportunity and affirmative action employer and we pride ourselves on hiring and developing the best people. All employment decisions (including recruitment, hiring, promotion, compensation, transfer, training, discipline and termination) are based on the applicant’s or employee’s qualifications as they relate to the requirements of the position under consideration. These decisions are made without regard to age, sex, sexual orientation, gender identity, genetic characteristics, race, color, creed, religion, ethnicity, national origin, alienage, citizenship, disability, marital status, military status, pregnancy, or any other legally-recognized protected basis prohibited by applicable law. #LI-JV1 Visit Tapestry, Inc. at http://www.tapestry.com/

Req ID:  62253