Manger, 3rd Party Platform Performance Marketing

Job Discription 

• Oversee Tmall & JD performance MKT to drive business on SEM/ Feeds / AI channel
• Develop solid monthly performance plan with efficient budget allocation and product metrics.
• Optimize performance MKT on Tmall & JD to meet the sales target and new recruitment KPI
• Support Tmall & JD platform IP & EMKT collaboration
• Data & consumer journey insight analysis
• Wholesales performance MKT strategy & co-work

Personal Skill 

• Solid data analysis skill to proceed smart bidding
• Logical thinking to handle cross-platform duplicates and benefits
• Communication skill to lead agency achieve weekly / monthly / annual target

Professional Experience

• Minimum 3 years of experience in ecommerce
• In-depth knowledge of major Chinese digital platforms (Tmall, JD, Douyin, Little Red Book, etc.), consumer behaviors, and the regulatory landscape.
• Fluency in both English and Mandarin is required to effectively manage local and global communications