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Sr. Director, Digital Architecture & Performance

Tapestry

New York, NY, US

Explore the possibilities across our global house of brands.

Defined by inclusivity rather than exclusivity, Tapestry embraces the exploration of individuality and invests in helping you grow personally and professionally. Every individual in our global house has the opportunity to make an impact, learn and be part of our growing and unique story.

At Tapestry, we have the freedom to express ourselves and run with our best ideas across Coach, Kate Spade New York, and Stuart Weitzman. We share a profound belief in both our individual and collective potential, and know that with hard work and dedication, anything is possible.

Senior Director, Architecture & Performance Lead / New York, NY

 

Primary Purpose:

The Senior Director role for Architecture and Performance Lead will be a senior member of the Product team, responsible for leading a team of 3 Product Owners to ensure the successful execution of Tapestry’s global digital platform alignment and consolidation.  The Architecture and Performance Leader will also be responsible for auditing site performance across Tapestry globally, defining best-in-class SLAs, identifying and championing recommendations for improvements, and building and socializing the necessary business cases to ensure prioritization and socialize the revenue benefits associated with each.  The seasoned leader in this role will be a primary liaison across the enterprise, communicating with a broad array of cross-functional stakeholders, including business managers, business support teams, and senior leadership to communicate progress and escalate obstacles, with respect to Tapestry’s global roadmap for replatforming, and enhancements to, Salesforce Commerce Cloud, Salesforce Marketing Cloud, and Salesforce Service Cloud.  This role will be responsible for gathering and understanding internal business processes and needs, defining requirements, representing Tapestry’s POV in all related discussions, and ensuring that the roadmap for a scalable architecture is aligned with strategic business objectives. Further, this leader must convert those objectives, with clear direction, into measurable and attainable goals for the team. The Architecture and Performance Lead is expected to ensure that the Product Development team under their leadership, maintains a cohesive vision with a strong customer-focus, stays informed about competitive trends, and leverages digital best practices—to drive superior digital experiences.   

 

The role reports into the VP, Global Digital Product and Omnichannel Innovation for Tapestry.  It is beneficial to note that the enterprise-level Digital team, of which this role will be a part, is newly created, in conjunction with Tapestry’s ongoing strategy evolution as a stable of luxury fashion brands. The Product function is in its nascent stages at Tapestry and there is a large change management effort underway to introduce the organization to Digital Best Practices, establish the process of prioritization and outline appropriate scalable efficiencies for socializing the demonstrable revenue benefit of digital initiatives.   

 


The successful individual will leverage their proficiency to… 

  • Champion and drive the strategy for a global, scalable, consolidated systems architecture
  • Identify, assess, and prioritize initiatives that solve pain points, modernize and differentiate the digital experience, and create inspiring customer journeys that drive conversion and retention online
  • Partner with VP and key stakeholders to develop the global roadmap that supports overall strategic business objectives
  • Leverage data analytics, and an understanding of customer needs/trends, to assess current Tapestry experiences.  Offer competitive insights to identify opportunities that maximize customer engagement and lifetime value
  • Translate highest priority opportunities into compelling business cases that define business value and ROI
  • Leverage an entrepreneurial and resourceful mindset and strong collaboration skills to test, pilot, and iterate on high impact initiatives
  • Lead global implementation teams—including Customer Experience, Marketing, Creative, IT, Operations, and third party vendors—to effectively roll out and globally scale highest impact initiatives
  • Monitor and maximize ongoing impact and performance of initiatives against expectations with a focus on optimizing both product and processes to continually improve ROI
  • Continually scan competitive landscape and technology advancements to identify best practices, emerging trends, and innovation opportunities
  • Manage relationships with key technology partners as relevant


The accomplished individual will possess…

 

  • Bachelor’s Degree with at least 10-12 years of experience in a digital product management role, with a minimum of 5 years in a leadership capacity.
  • Experience working across digital platforms (web, mobile/app)
  • Strong understanding of digital platforms and technologies; experience with Salesforce platforms required
  • Creative and strategic thinker with demonstrated success driving innovation from vision to execution and delivering tangible business results
  • Deep understanding of customer journeys with proven ability to transform customer needs into actionable product roadmaps and requirements
  • Strong project management and problem-solving skills; ability to overcome obstacles to complete projects and deliver results
  • Ability to inspire and partner with diverse individuals at all levels of the organization in a global, highly cross-functional and matrixed environment
  • Excellent written and verbal communication skills—a compelling, impactful storyteller
  • Self-directed, resourceful, and adept working in ambiguous environments
  • Global experience preferred

 

 

Our Competencies for All Employees

  • Drive for Results: Can be counted on to exceed goals successfully; is constantly and consistently one of the top performers; very bottom-line oriented; steadfastly pushes self and others for results.
  • Customer Focus: Is dedicated to meeting the expectations and requirements of internal and external customers; gets first-hand customer information and uses it for improvements in products and services; acts with customers in mind; establishes and maintains effective relationships with customers and gains their trust and respect.
  • Creativity: Comes up with a lot of new and unique ideas; easily makes connections among previously unrelated notions; tends to be seen as original and value-added in brainstorming settings.
  • Interpersonal Savvy: Relates well to all kinds of people, up, down, and sideways, inside and outside the organization; builds appropriate rapport; builds constructive and effective relationships; uses diplomacy and tact; can diffuse even high-tension situations comfortably.
  • Learning on the Fly: Learns quickly when facing new problems; a relentless and versatile learner; open to change; analyzes both successes and failures for clues to improvement; experiments and will try anything to find solutions; enjoys the challenge of unfamiliar tasks; quickly grasps the essence and the underlying structure of anything.
  • Perseverance: Pursues everything with energy, drive, and a need to finish; seldom gives up before finishing, especially in the face of resistance or setbacks.
  • Dealing with Ambiguity: Can effectively cope with change; can shift gears comfortably; can decide and act without having the total picture; isn’t upset when things are up in the air; doesn’t have to finish things before moving on; can comfortably handle risk and uncertainty.

Our Competencies for All People Managers

  • Strategic Agility: Sees ahead clearly; can anticipate future consequences and trends accurately; has broad knowledge and perspective; is future oriented; can articulately paint credible pictures and visions of possibilities and likelihoods; can create competitive and breakthrough strategies and plans.
  • Building Effective Teams: Blends people into teams when needed; creates strong morale and spirit in their team; shares wins and successes; fosters open dialogue; lets people finish and be responsible for their work; defines success in terms of the whole team; creates a feeling of belonging in the team.
  • Managerial Courage: Doesn’t hold back anything that needs to be said; provides current, direct, complete, and “actionable” positive and corrective feedback to others; lets people know where they stand; faces up to people problems on any person or situation (not including direct reports) quickly and directly; is not afraid to take negative action when necessary.

Tapestry, Inc. is an equal opportunity and affirmative action employer and we pride ourselves on hiring and developing the best people. All employment decisions (including recruitment, hiring, promotion, compensation, transfer, training, discipline and termination) are based on the applicant’s or employee’s qualifications as they relate to the requirements of the position under consideration. These decisions are made without regard to age, sex, sexual orientation, gender identity, genetic characteristics, race, color, creed, religion, ethnicity, national origin, alienage, citizenship, disability, marital status, military status, pregnancy, or any other legally-recognized protected basis prohibited by applicable law. #LI-JG1 Visit Tapestry, Inc. at http://www.tapestry.com/

Req ID:  59403


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